Howard Davidson Arlington, MA

Marketing Guy – Arlington, MA

Urban Outfitters Gets Caught Red Handed with Kent State Sweatshirt

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Urban Outfitters has been caught red handed with their new blood-splattered Kent State sweatshirt.

The funky vintage Kent State sweatshirt has a ton of people really pissed off. Not only a visual eyesore, the faded, strategically-ripped sweater looks as though it was covered with bloodstains. Truly a politically incorrect fashion nightmare.

Urban Outfitters has been caught red handed with their new blood-splattered Kent State sweatshirt

The debut of this foolish sweatshirt totally evoked memories of the shooting known as the Kent State Massacre circa 1970, when the Ohio National Guard opened fire on unarmed college students, killing four and injuring nine.

The company issued an apology on Monday, stating: “There is no blood on this shirt nor has this item been altered in any way. The red stains are discoloration from the original shade of the shirt and the holes are from natural wear and fray.” Well, thank god no one was physically hurt in the making of the sweatshirts, only emotionally.

The clothing company has a track record of offensive merchandise including gun-shaped Christmas ornaments and a shirt that featured an embroidered six-point star that reminds some of the Holocaust. Such rudeness.

Urban Outfitters has gone full hipster on this sweatshirt. What’s more hipster than a sweatershirt that nobody wants! Okay, yeah…Urban Outfitters was just trying to be “hip”, but it really put its hipster-shod foot in its mouth. The brand geniuses at Urban Outfitters recall violent events in history in a lame attempt to be hip. What’s even worse, the sweatshirt was offered at $129. I’m having none of it.

PS. I don’t even wear a polo shirt with an alligator, sans blood.

Howard Davidson Arlington Massachusetts


  1. Rhonda M Bustos

    Yo Howard Davidson Arlington Massachusetts,

    This is the latest in a long line of offensive fashion screw-ups by Urban Outfitters. In the last year, the company pulled 3 different items from stores that pissed people off, including a “drunk Jesus” t-shirt, a “depression” shirt and “Lord Ganesh ” socks.

    So why does the company keep trying to infuriate people with such offensive clothing? Sucks. Totally rude.

  2. Molly Coletta

    An unbiased view from you Howard Davidson. I agree on your view regarding the blood-splattered Kent State sweatshirt. The price is absurd for such a sweatshirt. You write so well.

  3. Joey Marion

    Wow, thanks for this Howard Davidson. No one could have written it better! You’re so on point. The blood stain is really a turn-off for me.

  4. Peter Menaker

    I have been reading your great articles for a while now. I must confess, this is classic.

    Howard Davidson, your an amazing writer.

    To me, the issuance of apology by the company was a damage control system.

  5. Jennifer Olensky

    Howard Davidson, you’ve written another masterpiece. It was well dissected.

    If you were an historian, I would like to be your student.

    Thumbs up Howard Davidson

  6. Brandon Das

    You just nailed it Howard Davidson with another pithy, pointed and sarcastic post. Urban Outfitters sure has balls.
    Their balls however turned into a politically incorrect nightmare.

    I like your candid perspective. Thumbs up man!

    I also follow you at

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Howard Davidson Arlington MA