Howard Davidson Arlington, MA

Marketing Guy – Arlington, MA

The Egg McMuffin Reaches Its Midlife Crisis?

Posted By – Howard Davidson Arlington MA It’s been 40 years since the oozy, celluloid McMuffin has been introduced to breakfast eaters in the USA.  But has the McMuffin reached a midlife crisis At first, it was quite a feat in itself to get people to go to a fast-food chain in the morning – […]

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Mello Yello Steers A Comeback With NHRA

Posted By – Howard Davidson Arlington MA Coca-Cola, Pepsi, Mountain Dew, and Dr. Pepper: soda royalty. But what happened to the runt of the family, Mello Yello? Scarcely seen, if not entirely M.I.A for the past fifteen years, Mello Yello is but a fading memory except for maybe that jingle. The super sweet and fuzzy […]

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